Customer data platforms (CDPs) are becoming more and more popular and many B2B organizations are investing in packaged applications or are building their own as part of their martech stack. But what are the core capabilities of a CDP and how can a CDP specifically support a B2B organization? If you’re thinking of adding a […]
The popularity of missions among nonprofit organizations can vary by region, cultural context, and societal needs. However, some missions tend to be more commonly pursued by nonprofits due to their broad societal significance and the prevalence of related issues. Here are some of the most popular and widely pursued missions for nonprofits: **Human Services and […]