Customer data platforms (CDPs) and Customer Engagement Platforms (CEPs) are becoming more and more popular and many B2B organizations are investing in packaged applications or are building their own as part of their martech stack. But what are the core capabilities of a CDP and how can a CDP specifically support a B2B organization? If you’re […]
When navigating the complex world of business, a Certified Public Accountant (CPA) is your reliable guide. With expertise and insight, a CPA in Bountiful, UT, helps you make sound financial decisions. They ensure accurate bookkeeping, regulatory compliance, and smart tax strategies. You avoid costly errors with their help. This professional support strengthens any business foundation. By […]
SMS has been a staple of business communications for a long time, allowing companies to exchange information quickly and with ease. However, while SMS is an excellent solution, your business needs to comply with communication laws to continue using it safely. To maintain regulatory compliance, all businesses must have a reliable SMS archiving system. Archives […]
